Teen tennis sensation Emma Raducanu netted £181,000 by reaching the fourth round at Wimbledon – and she’s set to rake in millions more as the tournament’s new poster girl.
The 18-year-old Brit, ranked 338th in the world, fell to her knees in shock after she beat Romanian star Sorana Cirstea 6-3, 7-5.
She became only the fourth teenager ever to make the last 16 of the ladies’ championship.
Experts predict Emma will be courted by sponsors and fashion and lifestyle brands.
PR guru Mark Borkowski said: “She’s very clean cut and is a sponsor’s dream. “If she can maintain this success she’s on the road to millions.”
Until this year’s Wimbledon, Emma, of Bromley, South East London, had never won a grand slam match. Her career earnings were just £29,000.
She is still waiting for her A-level results in maths and economics, which she sat at Newstead Wood – a girls’ grammar school in Orpington, Kent.
When she’s not away training, it is understood Emma lives at home with dad Ian, from Romania, and Chinese mum Renee, both thought to work in finance.
Emma was born in Toronto, Canada, but the family moved to England when she was two.
She reckons she would probably be a lawyer if she were not so focused on tennis.
Emma, or “Radders” to pals, is an A- star student, who speaks Mandarin and binge-watches Taiwanese TV shows.
PR man Mark says her Anglo-Asian heritage will help her make big bucks.
He pointed out: “China is the biggest territory in the world and tennis is popular around the globe.
“Lots of people will want to plunder profits on her immediate success, but long-term is far more important and, if her team get it right, she will do well.”
He added Emma could also make a fortune from social media, like Portuguese footie star Cristiano Ronaldo – who makes £179million a year from Instagram.
But Emma revealed she has been avoiding social media while she concentrates on Wimbledon.
She said: “I coped by giving my phone to my osteo… I’ve turned all my notifications off.”
But she added: “I have actually received a few emails from my school teachers… It’s just been great to receive messages from my schoolmates as well.
“I’m on such a buzz and such a high.”
Emma won praise from former US tennis star Tracy Austin, who said: “She wasn’t gifted this match. She took it.”
Ex-British No1 Laura Robson added it was an “impressive performance”.
Emma, who is coached by Andy Murray’s father-in-law Nigel Sears, will tomorrow face Australian Ajla Tomljanovic, 28 – seeded at 75.
Brit Cameron Norrie, 25, yesterday crashed out of the tournament, losing to Swiss star Roger Federer, 39, in four sets: 6-4, 6-4, 5-7, 6-4.
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